Obama Campaign Advertised Less in Black Press Than Bill Clinton

Last year, Barack Obama spent only one million dollars for advertising in the African American press for his reelection campaign. This was two million less than Bill Clinton did and far from the $20 million that activists had called for.

According to Robert Redding, Jr., of the syndicated Redding News Review radio show, during the late election Obama refused to spend campaign cash on advertising in black-owned newspapers and magazines. And Redding alleges the situation got worse after the Obama campaign reacted negatively to an op ed by Cloves Campbell criticizing him for spending so little for advertising to the black community.

Campbell’s piece, titled “Black Press to presidential campaigns: Show Me the Money!,” was published last August. Mr. Campbell is the Chairman of the National Newspaper Publishers Association.

“Once again the Black Press has been unfortunately relegated to an ‘Oh By the Way’ campaign that features one 1/2 page ad placed two weeks before the election in all Black newspapers totaling a shameful $1.2 million dollars!,” Campbell wrote last year.

In an interview with Redding, Campbell claimed that Obama’s campaign representatives demanded he apologize for his op ed.

Redding was quick to point out that Obama has appointed few blacks to officers in his administration and has ignored suggestions that he do so.

“What’s more, many listeners and readers of Redding News Review were shocked to learn just how white the White House has become under Obama,” Redding said.

The Congressional Black Caucus has even helpfully provided Obama with a list of 61 names of candidates they would like Obama to consider for various positions in the administration but he has yet to appoint a single one of them.

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  • GarandFan

    When you know you’ve got 95% of the vote sewed up, why waste money on advertisements. When you finally wake up and realize you were a chump, it’s a little too late to bitch about it.

    • Plinytherecent

      Exactly right – dumping money into a special interest for no net gain is a great idea only when it is someone else’s money.

  • Paul Hooson

    GarandFan is partially right here. The Obama Campaign had enough of the Black vote that was dependable enough, that the campaign spent money elsewhere, such as shoring up close swing states. This strategy worked well, as only North Carolina and Indiana slipped away from the 2008 Obama Column, and he won the election by nearly 5 million votes, although down from the nearly 10 million vote win in 2008. Both elections were won by an electoral vote landslide and his approval numbers among the public are running pretty strong since the election. Readers of Wizbang maybe don’t like the president, but the public does. He’s popular with the public, who admire him and agree for the most part with him on many issues, although the public tends to be somewhat more conservative than the president.

    There really isn’t much that Wizbang readers can do but wait out this administration, and hope for a change in the next election. The public likes this president, and are content enough with him, regardless of what Wizbang readers may think. You can’t do anything about that.

    Obama’s Twitter account has 26.8 million followers, while Wizbang here is lucky to get a few thousand readers on a good day. That’s like a flea trying to wag the dog.

    • http://www.facebook.com/people/Don-Lond/100000950693221 Don Lond

      The public loved der furer too….but it destroyed Germany in its lack of wisdom.

  • Paul Hooson

    GarandFan is partially right here. The Obama Campaign had enough of the Black vote that was dependable enough, that the campaign spent money elsewhere, such as shoring up close swing states. This strategy worked well, as only North Carolina and Indiana slipped away from the 2008 Obama Column, and he won the election by nearly 5 million votes, although down from the nearly 10 million vote win in 2008. Both elections were won by an electoral vote landslide and his approval numbers among the public are running pretty strong since the election. Readers of Wizbang maybe don’t like the president, but the public does. He’s popular with the public, who admire him and agree for the most part with him on many issues, although the public tends to be somewhat more conservative than the president.

    There really isn’t much that Wizbang readers can do but wait out this administration, and hope for a change in the next election. The public likes this president, and are content enough with him, regardless of what Wizbang readers may think. You can’t do anything about that.

    Obama’s Twitter account has 26.8 million followers, while Wizbang here is lucky to get a few thousand readers on a good day. That’s like a flea trying to wag the dog.

  • JWH

    Redding seems to have a skewed perception of political advertising. Political advertising is not a patronage program for media of a particular persuasion. Political advertising is a system to convert dollars into votes. Any political advertising buyer who fails to maximize the vote-to-dollar return should be fired for professional malpractice.

  • 914

    Barry simply said thank you for your guaranteed vote ahead of time and then went out and shot 3 rounds.

  • w.jhon

    uptil I looked at the draft 4 $8313,
    I have faith that…my… mother in law was like truley bringing in money in
    there spare time from their laptop.. there aunt started doing this 4 only about
    12 months and a short time ago paid the morgage on their condo and purchased
    themselves a Mercedes-Benz S-class. go to, http://fly26.com

    • http://wizbangblog.com/author/rodney-graves/ Rodney G. Graves

      “Spam”

  • http://www.facebook.com/people/Don-Lond/100000950693221 Don Lond

    Ya don’t need to feed an already cooked turkey.

    As Clare Booth Luce once told the late Bishop Fulton Sheen in a call from Hollywood. This place is where Satan sleeps, there’s no work left for him out here.

  • http://www.facebook.com/people/Don-Lond/100000950693221 Don Lond

    On the other hand, Oromney said after he won the GOP structured primarys that in the end the conservatives will have to vote for me.
    Same difference in my book–an insult to any group of people’s intelligence is not wisdom.

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