CBS Hack Bob Schieffer Admits That Old Media Establishment Leads You By The Nose

On his way out the door, long-time CBS “News” hack Bob Schieffer admitted what we on the right have known for decades, that the “news” media thinks they are the gatekeepers of what we, the people, are allowed to know.

As he ended his 24-year run Schieffer opened up about what he thought of the news biz and what he said is affirming for those who feel the media has been a corrupting force in America for decades.

Schieffer whined that journalism has changed, and in his view not for the better.

“We now don’t know where people get their news. But what we do know is that they’re bombarded with information 24 hours a day, seven days a week,” the retiring anchor said on CBS This Morning. “Most of the information is wrong and some of it, wrong on purpose. It is our job, I think, in mainstream journalism to try to cut through this mall of information and tell people what we think is relevant and what they need to know about.”

This paragraph is telling. It tells us that Scheiffer is upset that the big three networks no longer have the stranglehold on the news that they had from the 1960s to the 1990s.

He’s upset that there are voices out there with whom he and his fellow gatekeepers don’t agree.

But more importantly, he directly told us that he thinks it is the job of the “news” to be the ones to choose the stories we are allowed to learn about.

If Bob Schieffer and the rest of the Democrat operatives that make up the Old Media establishment don’t want us to know about something, Schieffer just openly admitted that they won’t report on it.

This isn’t “journalism,” Bobbie boy. This is an ideological political campaign meant to guide policy, not a “news” effort meant to inform Americans about what is going on.

Bob Scheiffer is just shy, here, of a direct admission that the media is not about “reporting” anything but is, instead about creating and pushing a political agenda.

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  • Retired military

    “It is our job, I think, in mainstream journalism to try to cut through this mall of information and tell people what we think is relevant and what they need to know about”
    Of course he didnt think that their personal prejudices are include in their pick of “what we think is relevant”

    • Walter_Cronanty

      Yes, there’s no one I trust more than Walter Cronkite, Dan Rather, Brian Williams and George Stephanopoulos to decide what I need to know.

    • … and that makes him either delusional or a liar and I don’t think he’s delusional.

      • Commander_Chico

        Warner, don’t you pick and choose on what to report?

        The fact that you often report on trivial local scandals and misrepresent the basic facts of the case makes you a particularly egregious offender. Pot, kettle.

        • jim_m

          There is a distinct difference in attitude, Schieffer is saying that the public needs to be leadf and that it is the media’s responsibility to tell the public what is important. real journallism is presenting information to the public on what they are interest in.

          One is trying to shape a narrative the other is trying to narrate the events around us.

          Perhaps that is too nuanced for a leftist to understand.

        • When did I say I was a “journalist”???

          • Commander_Chico

            “Propagandist” or “polemicist” might be more descriptive.

            Basically, the source of “Most of the information is wrong and some of it, wrong on purpose” part of Schieffer’s complaint.

            Opinion has always been a part of American journalism, look at some of the early American newspapers, they were trying to shape a narrative as well.

          • You make a major mistake to claim that journalism today is premised like that of yesterday. In the days before the end of WWII journalism was generally ALWAYS thought of as opinion. There was no such thing as unbiased news and no one expected there to be. But starting in the late 50s and early 60s, journalists began to claim they were “unbiased” and only interested in “the news.” They are liars, of course, but the fact is they THINK they really are being unbiased. I, on the other hand, am an activist. I want to utterly destroy anyone who is on the left as well as those who, like certain other bloggers here, act the part of the useful idiot. I want them ruined. Destroyed. Eliminated from every part of our society.

          • Commander_Chico

            So, anyone can take what they see or read with a grain of salt.

            Your words “ruined, destroyed, eliminated” bring to mind something I read about political movements, written by Morris Berman.

            Berman wrote that movements go from utopian thinking to Manichean thinking to totalitarian thinking.

            “Ruined, destroyed, eliminated” is Manichean on the road to totalitarian.

          • “So, anyone can take what they see or read with a grain of salt.”

            You’d be a moron to take what anyone says as gospel without being informed on your own.

          • Meanwhile you and your hemorrhoid have “shit head” locked up hereabouts.

          • jim_m

            Chico has anti-semite and anti-American locked up as well as sex tourisst and stolen valor, fake soldier.

          • Commander_Chico
          • jim_m

            What? You handing those out to try to get dates?

  • Brucehenry

    Isn’t that what ALL so-called journalists do nowadays, kooks and moonbats as well as moderate mainstream types like Schieffer — “cut through this mall of information and tell people what we think is relevant and what they need to know about”??

    For instance Michael Becker thinks it is oh so important that we know that known kook and 9/11 truther Larry Klayman is filing a suit against the Clintons — a suit the rest of us can all be sure has no fucking merit? That’s what Becker thinks is relevant and what we need to know about. He is doing what he thinks is the right thing.

    Rick Rice thinks it is relevant and that we need to know something something about charity and Catholicism and that white folks be abortin’ all the babbies and mooslims are gonna take over consequently and so forth. That’s what he thinks is relevant and important for us all to know. He’s doing what he thinks is the right thing.

    And Schieffer and the mainstream media think it is important to tell us about the horserace that is the contest for the presidency — incessantly, to the neglect of other important stories. They are doing what they think is the right thing.

    Schieffer is right that that is the media’s job. And he’s right that a lot of the information out there is just plain false, or inflammatory, or irrelevant to a reasoned debate, or all three. Sometimes including the mainstream media as well.

    • jim_m

      No. The media’s job is to inform, not to lead and not to instruct on what to think.

      Schieffer is wrong when he says that it is thhe media’s job to tell us what to pay attention to. That was never their job. Their job is to present information. The public’s job is to choose what they want to hear and read about. The media is successful when it meets the needs of their readers and viewers. In fact, we know that the media is not doing their job because FOX News is eating their lunch every day in the ratings.

      Ironnically, while he is correct that much oif the info out there is false, much of that falsehood is put out their by him and his compatriots. People like Brian Williams, Dan Rather, George Stephanopoulos, and all of MSNBC. The print media is as bad if not worse with the NYT constantly making egregious errors and the LAT refusinng to publish information that the pubic has the right to know (the Khalidi tapes).

      No. If people are getting their news elsewhere and there is now a giant mall of oinformation, the fault lies with the MSM, who have created such a demand by neglecting their responsibilities and not doinng their job as they had ought to.

      • Brucehenry

        There is and always has been a huge amount of information to present, Jim. It has always been the media’s job to “cut through” to what is relevant and present what they “think is relevant and what we think they ought to know.”

        Now if you think they are not doing that job well, that’s a valid criticism, but to say it is not the job of the media to try to present the relevant information rather than irrelevant trivia is nonsense.

        One of the problems with the media today as I see it is its insistence on bending over backwards to present “both sides” of an argument that has only one credible side. That’s why we get long talking-head discussions about whether or not there are “death panels” and such like nonsense. They suffer fools too gladly, that’s MY criticism of the mainstream media.

        • jim_m

          I did not say both sides of an argument. I don’t believe in the fairness doctirne. It was BS when it was around.

          No, I am saying that their job is to present information. The failure of the media is that while it is thheir job to determine which stories they will report on, they have consistently reported on stories the public is not interested in hearing. That is the reason that they are all going out of business.

          They focus on political gotcha games, like does Ted Cruz hate gays. People see through that crap. In fact, where you see one credible side, the fact is thhat you see only the side that lacks credibility.

    • Sky__Captain

      “…moderate mainstream types like Schieffer…”

      I quit reading the post at this point. Anyone who thinks Schieffer is “moderate mainstream” is incapable of intelligent conversation.

      jim just whacked it out of the ballpark with his post. Well said.

    • Retired military

      that is why we have stories about Dennis Hastert of 40+ years ago which is about as relevant as the St Petersburg dog and cat show vs a presumptive presidential candidate and former sec of state who is against the 1% by being the 1% and accepting millions in foreign donations.

      Scheiffer moderate?? LOL what have you been smoking Bruce?

      • Brucehenry

        Anything about sex — especially creepy sex between a coach and a student — is going to get lots of attention in the media.

    • jim_m

      The Klayman suit may indeed have no merit, but it is going to be fun watching someone put the screws to Hillary that the media should have been doing for the last 6+ years. Had the media done its job this suit wouldn’t even exist.

  • yetanotherjohn

    I would have less trouble with journalists as gatekeepers if they weren’t putting their thumb on the scale. There are 7 billion stories running 24/7. Sifting through that to get to the stories that matter is a job worth doing. There will always need to be some sort of filter applied.
    The problem comes when the filter is advancing the liberal agenda, not revealing what is the real truth/background, etc. in the news. The other side of the coin is where the sensational becomes the only story.
    I once challenged a liberal friend at work on media bias. He was as sure that the media tilted to the right as I was it tilted to the left. We agreed to limit ourselves to the local paper. We would each bring in an article every day showing bias based on facts not presented or assumptions underlying the article. The other person would then research the article to confirm or refute the alleged bias.
    The result was that after three days he acknowledged that at most the stories he brought in were incomplete in background (e.g. not listing all business interests of a company), but not factually wrong. The stories I brought in presented facts that were wrong and shaded the story towards the left. We stopped because he got tired of researching articles that were refuting his world view.
    A news organization that would treat all politicians the same (not favor one party of the other), challenge conventional thinking with facts (not just contrary opinion) and give a clear, concise and factual view of world events would clean up. Many, if not most, people aren’t news consumers. Especially if you left out the celebrity gossip type of news. But for those who are news consumers, having a source that you could rely on to gather real news, cover the news fairly and clearly and provide background for deeper dives would be the go to source. Only those who are only looking for confirmation bias wouldn’t go there. Unfortunately, the honest news organization (reporter, editors, publishers, etc) is rarer than unicorns at a swingers convention.

  • Commander_Chico

    I read Schieffer’s biography years ago.

    I remember this story out of the bio: Schieffer is from Texas. At one point in his college years in Texas he had the opportunity to have his picture taken with Lyndon Johnson.

    Later, when he was a junior Air Force officer and Johnson was VP, Schieffer had the picture of him and Johnson framed and put it on his desk along with family pictures. His commanding officer made a remark that Schieffer was a Texas buddy of the VP. Schieffer said something to the effect of “Yeah, we’re both from Texas.” After that the CO treated Schieffer with kid gloves.

    Good lesson to be learned there.

  • Walter_Cronanty

    Well, this is rich. After telling CBS News that: “It is our job,…to cut through this mall of information and tell people what we think is relevant and what they need to know about”, Schieffer tells Fox News that Obama not being vetted properly was the Rs’ fault because they did not vet him during the campaign – you know, because all the MSM does is report on the campaign, not decide what is relevant and what we need to know:

    “I don’t know. Maybe we were not skeptical enough. It was a campaign,” Schieffer said in the interview, which aired Sunday, adding that it is the role of the opponents to “make the campaign.”

    “I think, as journalists, basically what we do is watch the campaign and report what the two sides are doing,” he said.

    [EDIT] Of course, that’s what CBS and Dan Rather did, just report on the campaign, when they ran their phony baloney Texas Air National Guard story about W.