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Mickey-D's Wants to Save Your Big, Fat Ass ***

Talk about disingenuousness...

CHICAGO (Reuters) - McDonald's Corp., the world's largest fast-food company, on Thursday launched an anti-obesity education campaign that it said would promote the importance of exercise and a balanced lifestyle.

The company, whose Big Macs and super-size french fries have drawn criticism for promoting obesity, said it is "committed to playing a responsible and active role" in solving the U.S. obesity problem. Some two-thirds of Americans are overweight.
I doubt that the cornerstone of the campaign will be a "don't eat at McDonald's" theme. See the recent documentary Super Size Me for a humorous look at McDonald's commitment to anti-obesity.

*** Headline by Maura, see the rest of the entries.

Comments (8)

Yay! The "America... (Below threshold)


The "America, Stop F-ing Eating So Much" was the campaign slogan I submitted to the American Heart Association some time back.

Thanks, Kevin!

Iraqi WMD Discovere... (Below threshold)

Iraqi WMD Discovered - In Europe

Per today's Washington Post:

- - - - - - -

UNITED NATIONS, April 14 -- Large amounts of nuclear-related equipment, some of it contaminated, and a small number of missile engines have been smuggled out of Iraq for recycling in European scrap yards, according to the head of the United Nations' nuclear watchdog and other U.N. diplomats.

Mohammed ElBaradei, the director general of the International Atomic Energy Agency, warned the U.N. Security Council in a letter that U.N. satellite photos have detected "the extensive removal of equipment and, in some instances, removal of entire buildings" from sites that had been subject to U.N. monitoring before the U.S.-led war against Iraq.

- - - - - - -

So i'm guessing Mickey D's ... (Below threshold)

So i'm guessing Mickey D's is going to have treadmills on the ordering line? Or will you be able to eat at a stationary cycle?

My, Nikita's getting a bit ... (Below threshold)

My, Nikita's getting a bit desperate for publicity, eh?

Anyway... have you tried the McVeggie Burger yet? I had one the other day. Not bad! I haven't checked the calorie content comparison with a real burger, though. Knowing McD's, it's probably just as fattening as the real meat burger but designed to convince me that I'm "dieting" by eating it.

Cardial infarction? We're l... (Below threshold)
Jay Tea:

Cardial infarction? We're loving it!
Atherosclerosis! We're loving it!
Morbid obesity? We're loving it!

Livin' large under the golden arches...


I've had both the McVeggie ... (Below threshold)

I've had both the McVeggie and BK's veggie burger and BK's wins hands down. I'd rather have Taco Bel any day though.

I'd rather have Taco Bell, ... (Below threshold)

I'd rather have Taco Bell, too. But the BK's here don't have a veggie burger yet, darn it.

So today, when my son wanted a Happy Meal after preschool, I went ahead and ordered another McVeggie. The lady taking my order asked, "Would you like bacon or cheese on that?" When I declined, she then tried pushing fries, a shake and an apple pie.

I'm thinking the McVeggie thing's going to be a very short-lived trend.

I'll have to try that McVeg... (Below threshold)

I'll have to try that McVeggie thing.

Have you heard that McDonalds is going to offer a bunless version of it's burgers nationwide in a nod to low carb dieters? I heard that on the radio last week.






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