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MSNBC Drops Imus Show -- Jesse Jackson to Push for More Black Hosts

So, someone at MSNBC finally listened to the show they have been airing for how many years now? Maybe, or they just took a good look at their pocketbooks. MSNBC decided that two weeks was not good enough, after a few advertisers pulled their business.

MSNBC said Wednesday it will drop its simulcast of the "Imus in the Morning" radio program, responding to growing outrage about the radio host's racial slur against the Rutgers women's basketball team.

"This decision comes as a result of an ongoing review process, which initially included the announcement of a suspension. It also takes into account many conversations with our own employees," NBC news said in a statement.

The decision does not affect Imus' nationally syndicated radio show, and the ultimate decision on the fate of that program will rest with executives at CBS Corp. In a statement, CBS reiterated that Imus will be suspended without pay for two weeks beginning on Monday, and that CBS Radio "will continue to speak with all concerned parties and monitor the situation closely."

MSNBC's action came after a growing list of sponsors -- including American Express Co., Sprint Nextel Corp., Staples Inc., Procter & Gamble Co., and General Motors Corp. -- said they were pulling ads from Imus' show for the indefinite future.

NBC News President Steve Capus said he made the decision after reading thousands of e-mails and having countless discussions with NBC workers and the public, but he denied the potential loss of advertising dollars had anything to do with it.

"I take no joy in this. It's not a particularly happy moment, but it needed to happen," he said. "I can't ignore the fact that there is a very long list of inappropriate comments, of inappropriate banter, and it has to stop."

He read thousands of emails? Wow. I'll bet we could get a few thousand to email MSNBC about Keith Olbermann's ridiculous Bush-hating, conspiracy theory rants, too. I wonder if he would read those. How about if thousands of conservatives emailed MSNBC about the general liberal slant of the entire network? I wonder what that would do? I am not buying the line that it had nothing to do with the advertising. It's almost always about the money, baby. And the threat from Sharpton and his ilk. If conservatives could ever get advertisers to respond to complaints about Bush bashing and unfair reporting, maybe they could get some balance on the non-Fox networks. That, and find a Jesse Jackson-like figure to bully the networks to add more conservatives.
The Rev. Jesse Jackson said he planned to meet with CBS and NBC executives on Thursday with a delegation of other civil rights activists and lawmakers to discuss the Imus situation and diversity in broadcasting.

"Imus is on 1,040 hours a week and yet they have virtually no black show hosts. That is true for other networks as well," Jackson said. "We must raise the ethical standard for all of them."

The more I think about it though, if it was all about the money, there would be many more networks trying to copy the success of Fox by adding some conservatives to their lineups. Sometimes I guess the money really isn't enough.

Update: The more I think about it, the more I wonder if it would make a difference if Steve Capus got thousands of emails from conservatives personally hurt and offended by the anti-conservative rhetoric from MSNBC hosts such as Chris Matthews and Keith Olbermann? Here is some MSNBC contact info. Blogburst anyone?

Update II: Bill Faith thinks maybe Jackson has a good idea and suggests MSNBC hire Bob Parks of Black & Right. Hey, I have been pushing for Star Parker to fill Star Jones' seat on The View. Maybe we could get Jackson to suggest Parks and Parker. It even has a nice ring to it.

Update III: I don't even know what to say about this.

Update IV (Kim): Brian Maloney at Radio Equalizer caught the LA Times parroting the lies disseminated by Media Matters for America that Imus is a conservative.


Listed below are links to weblogs that reference MSNBC Drops Imus Show -- Jesse Jackson to Push for More Black Hosts:

» Old War Dogs linked with Bill's Nibbles // Open Post -- 2007.04.12

» Bill's Bites linked with Bill's Nibbles // Open Post -- 2007.04.12

» The Florida Masochist linked with The Easter Thursday Knucklehead Festival Part 3

Comments (18)

I do not want to be lecture... (Below threshold)
Zelsdorf Ragshaft III:

I do not want to be lectured by Jackson and Sharpton about race. Imus should appologize just as soon as Jesse and Al call the innocent Duke LaCrosse players to amend the statements they made inflaming the local community. Sharpton and Jackson care more for lining their own pockets rather than helping their people. Jackson actions would make MLK sick.

Jacksons actions, calling f... (Below threshold)

Jacksons actions, calling for vicious Black Panther -like actions with Kill Whitey rhetoric in his early days in Chicago, did "make MLK sick" in his lifetime.

I love how Imus is now a co... (Below threshold)

I love how Imus is now a conservative. I mean, Media Matters says so and God knows they're not a biased source.
...where was the outrage long ago? This is not the first time Imus said racial things on-air.

Frankly, we are fast becomi... (Below threshold)

Frankly, we are fast becoming the epitome of a Jerry Springer society. It seems to have become more important to have an audience and notoriety when confronting conflict than it is to attain resolve and mutual respect. That model seems to serve the needs of the exploited and those who seek to exploit; reinforcing all that relegates objectivity to the outhouse while making the frailty and imperfection of the human condition a spectacle that harkens back to the Coliseum.

This situation isn't and shouldn't be about whether liberals or conservatives, this race or that race, hip hop or honky-tonk, one group or another, are more offensive and therefore more responsible for all that is wrong with America. I am not capable of judging the whole of Don Imus nor am I capable of crafting a recipe to fix all of America...and neither are the countless pundits and partisans who have sought to frame it so.

I'm not a religious person...but I often find kinship with the imagery surrounding the portrayal of one called Jesus and his teachings of understanding and forgiveness. For all the banter I hear about the Bible and Christian values, it certainly seems to me that we are fast abandoning what many view as the sacred "tablets" in favor of the sacrosanct tabloids. If I'm right, all I can say is heaven help us.

Read more about the dynamics that lead a situation to become larger than the sum of its parts...here:


I don't expect very much fr... (Below threshold)

I don't expect very much from MSNBC. MSNBC ran a very wrong story about my brother without retraction once before. My brother testified as the lead witness on the behalf of a family who had a woman murdered in a murder-for-hire trial of a major Oregon automobile dealer who sought a murder-for-hire contract to have his wife murdered during an ugly divorce to avoid a huge divorce settlememnt. MSNBC falsely claimed that my brother stated that he had stole 100 cars, when he in fact said that he sold 100 cars in courtroom testimony and falsely painted my brother as some real gangster, when he was the one supporting the family of the murder victim. MSNBC made no effort to correct this outrageously wrong information, and another newspaper, THE PORTLAND TRIBUNE, which also carried the crime story refused to run a retraction as well.

MSNBC may want to cover crime stories, but they get their facts real wrong sometimes. Firing broadcasting legend DON IMUS is yet another bad sign for this inept MSNBC station.

MikeSC... (Below threshold)


I love how Imus is now a conservative. I mean, Media Matters says so and God knows they're not a biased source.

Amazing isn't it? I did a search of MM with various combos of Imus, conservative and Republican and it returned one ref, the current one.

They should be asked (as a group solidly behind the childish Fox debate boycotts) why so many liberals and many more tagged as far left loonbats spent so much time pimping their latest book or just "getting an audience" with the "conservative" Imus yet they support the boycott of conservative Fox news.

I'll bet we could get a ... (Below threshold)

I'll bet we could get a few thousand to email MSNBC about Keith Olbermann's ridiculous Bush-hating, conspiracy theory rants, too.

It's perfectly okay to hate that which is hateful. You can tell them all at the klan meeting that I said so.

For the record, I endorse every goddamn word Olbermann utters.

And you? You can't handle the truth.

Olbermann bragged that he w... (Below threshold)
Robert the Original:

Olbermann bragged that he was one of the voices at NBC calling for Imus' firing.

He also suggested to Rev. Jackson on his show that Limbaugh might be next. It is only a matter of time before he goes for this.

Good lord, are we taking our ethics direction from this clown?

Well if "Hymietown" is list... (Below threshold)

Well if "Hymietown" is listening to Olbermann, Rush has nothing to worry about.

astigafa:For t... (Below threshold)


For the record, I endorse every goddamn word Olbermann utters.

Are we supposed to be surprised by that?

Imus was dropped because so... (Below threshold)

Imus was dropped because so many sponsors pulled the plug.

That's it. It was all business. It's always business.

If CBS drops Imus, he'll either be picked up elsewhere to go to satellite.

drjohn is correct. This is ... (Below threshold)

drjohn is correct. This is about money plain and simple. It has nothing to do with rightousness. The only KKK member I know of is Byrd-D, W. Virginia. Of course leftist protesters love putting on their hoods to show how brave they are. ww

Lorie, IMO I don't think th... (Below threshold)

Lorie, IMO I don't think the comparison to rantings about Bush by Olberman and what Imus said is note-worthy here. It's apples and oranges and it just gives the trolls on this board reasons to take the discussion off-topic.

Imus is being brought down by the constant screeching of 2 of the worst race-baiters of our time. How Sharpton and Jackson became the arbiters of everything racial in this country is beyond me. You can see the real motivation behind their blather with this quote from Jackson:

"Imus is on 1,040 hours a week and yet they have virtually no black show hosts. That is true for other networks as well," Jackson said. "We must raise the ethical standard for all of them."

Not having black hosts has nothing to do with ethics! Like posters above have already said (and you as well Lorie) this is all about money. If there were black hosts who could pull in the audience and the advertising revenue, they would be on the air. Jackson and Sharpton seem to view every corporation as if it was run by racists hell bent on keeping blacks out of companies.

That is why the advertisers are pulling their money, fear of being targeted by Sharpton's and Jackson's ridiculous coalitions. Of course if Imus was black and said this, this firestorm never would have happened, unless of course he was also a conservative.

Not having black hosts ... (Below threshold)

Not having black hosts has nothing to do with ethics!

True enough, however sharpton's and jackson's self rightous indignation has nothing to do with black tv/radio hosts either.

The never raised a hand, uttered a word or made any other obvious effort to support this BLACK radio host.

Her "crime?" She didn't and doesn't believe in the "we are all victims" crapola put forth by the race baters like sharpton and jackson.

Say goodbye to all the host... (Below threshold)

Say goodbye to all the hosts on MSNBC except Keith..

Where will censorship end? ... (Below threshold)
Steve Cull:

Where will censorship end? Will any group that deems anyone's comment unacceptable be held accoutable to a specific group for approval. Will any comedian that utters offensve material be banned? Chis Rock, Dave Chappelle, Andrew Dice Clay, Dennis Miller, etc.

Imus' comment was stupid. He admitted it. And I agree it is about corporations losing dollars. That's it. How sad that our media is now controlled by corporate marketing. I would rather be offended once in awhile and hear everything, than to have a narrowly defined set of information that ha been deemed acceptable by one group.

And I think there are many more issues that need to be addressed for the inner-city populace. I do not think the issues of black America will be solved by Imus being dismissed.

Freedom of speech only seem... (Below threshold)

Freedom of speech only seems to apply to Rap Artists and the dregs of our society.

Who gets to decide who has free speech and who does not? Who decides which books will be burned, which radio shows will be cancelled, which history lessons will be taught?

I heard a very interesting radio talk show the other day. A black man called the program and basically asked "why is it that everytime something happens that is even slightly related to race, white people (CBS/MSNBC) run to Jesse Jackson and Al Sharpton to represent African Americans?" He went on to say that neither of these men "represent" him or his views. Further he stated that if Jesse Jackson & Al Sharpton are the best the African Americans have to represent them, then they are in far bigger trouble than he ever thought!

Why didn't CBS and MSNBC let the Imus apologize and let the people of America decide whether Imus is worth listening to...we do still have the right to change the channel don't we, or do we need the media to dictate that too? Do CBS and MSNBC also ban rap performers from their air waves? Why is there such a double-standard in our media?

Personally I never cared much for Imus and never chose not to listen to him. Isn't this AMERICA?


Jackson and Sharp obviously... (Below threshold)

Jackson and Sharp obviously wear their shoes and dress apparel to bed...to be ready for any event that arises during the night that will warrant public appearance on national television.
How many of us have not said inappropriate things, and applogized later after realizing it was tacky.
If they're so concerned about the issue, they need to include all sources of the problem..not just the
'ole white boy'.






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