Sunday the New York Daily News reported that a new book by juiced-up former slugger Jose Canseco was a homage to steroid use and made some pretty serous allegations about current and former players.
In “Juiced: Wild Times, Rampant ‘Roids, Smash Hits and How Baseball Got Big,” Canseco claims he personally injected some of the biggest names in baseball – including All-Stars [Mark McGwire, Jason Giambi], Rafael Palmeiro, Juan Gonzalez and Ivan Rodriguez, among others – with performance-enhancing drugs.
While that may be enough to pique the interest of sports fans Regan Books editor Judith Regan needed a hook…
Enter President Bush. Bush was the Texas Rangers’ general managing partner in the early 1990’s. Someone involved in the publishing of the book made sure that there would be an the accusation that “Bush knew” about steroid use on his team and failed to address it. Any number of highly respected baseball columnist have already cast serious doubt on that Canseco assertion (for example Thomas Boswell), since that kind of detail knowledge of player personnel nearly always resides with GM’s.
Still, the brilliance of Judith Regan is that she knew the political environment into which the book would be released. 48% of the county didn’t vote for Bush, and rabid Bush hating is soon to be the official policy of the Democratic party. Given the fact that Canseco played for the Rangers will Bush was involved with the team, how could she not attempt to smear Bush to sell a few more books?
Guess who has suddenly perked up to the story, and now has an exclusive?